NorQuest Community Impact Magazine
Lead Designer, Primary Art Director of Photography, Secondary Photographer
Project Goal: Increase awareness of NorQuest’s brand by communicating compelling stories about its students, alumni, and faculty. Design a magazine-inspired publication that balances the needs to communicate key messages with integrating dynamic layouts. Design a publication that creates new visual experience each page, and yet, feels like a consistent experience.
Design a piece that invites readers to flip through and learn more about NorQuest
Project Success: Each year, we progressed the design closer to a magazine-styled publication. From 2014 – 2019, the magazine won four CASE Communications Awards for its quality of work, impact, and design
Well done Helen! Your perseverance in meeting these tight deadlines is greatly appreciated. I think this Community Report will be our best yet! – Creative Manager
Our best edition to date, the collection of stories in Community Report are not to be missed! Mass distribution to over 275,000 households… will begin on June 13. – President’s blog
Congratulations! Winning an international communications and marketing award is some pretty high praise! – Director
I absolutely loved your design for Community Report! It was so inviting and really stood out. I kept flipping the pages and each page was something even more exciting to look at and read. I loved how beautiful it was and the use of colours… and everything! Great job! – Fellow Teammate
Helen is without a doubt the most kind, caring, and compassionate person I have ever met. She always does team check-ins with people and simply asks, ‘How are you doing?’ Given the circumstances that we are all in, it is always nice to be seen and be heard (that isn't work related) and just to connect with each other more often.” - Employee Culture Award nomination for: Be compassionate.
Canada’s Top 100 Employers Publication
Lead Designer
Project Goal: Create a publication that encapsulates what it means to work at NorQuest, and what it means to be a ‘NorQuester’.
Transform a text-heavy publication into an engaging piece by including real employee stories, infographics, and unique layouts throughout
Project Success: After the success of our first submission, this project has been renewed every year, winning a Top 100 Employers’ award